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How to Set Up a Welcome Push Automation

Why a Welcome Push is Important

Studies show that people are more likely to purchase from stores they already trust and have interacted with. A Welcome Push Notification, sent immediately after a user subscribes to your notifications, helps strengthen this relationship and increases the likelihood of future conversions.

Step-by-Step Tutorial

1. Go to the Automations Section

  • In the Pushloop dashboard, navigate to Automations.
  • Locate the Welcome Push box and click Manage to access its settings.

2. Enable the Welcome Push

  • If this is your first time activating the automation, you’ll see a message:
    “This automation has not yet been enabled, click the button below to unlock the feature.”
  • Click the Enable this Automation button to activate it.

3. Set Up the First Reminder

  • Once the automation is enabled, you’ll be taken to the Manage Welcome Push page. Here, you can configure up to two reminders.

Activate Reminder 1

  • Check the Active box to enable the first reminder.
  • Select the delay (e.g., 5 minutes, 15 minutes, or more) to determine how long after subscription the push will be sent.

Edit Reminder Content

  • Click Edit Reminder Content to customize the push notification.
  • You’ll see fields similar to the New Campaign setup:
    1. Title: Add a welcoming title (e.g., “Welcome to our store!”).
    2. Message: Write a short, engaging message (e.g., “We’re excited to have you! Check out our products now!”).
    3. Target URL: Add the link to your store or a specific product page.
    4. Image URL: Add a link to an image that represents your brand or product.
  • Check the real-time preview on the left side of the screen to see how the push will appear.
  • Once satisfied, click Save Reminder Contents.

4. Optional: Set Up the Second Reminder

  • If you want to send a follow-up push, repeat the steps for Reminder 2:
    1. Activate it by checking the Active box.
    2. Set a delay.
    3. Customize the content by clicking Edit Reminder Content.

5. Save Your Settings

  • After setting up the reminders, click Save All Reminder Settings to apply the changes.

Additional Tips

  • Start with one reminder to test its effectiveness before adding a second.
  • Use engaging visuals and clear CTAs (Call-to-Action) to improve click-through rates.
  • Monitor the performance in the Automations dashboard to refine your strategy.